About this talk
Audrey Liu, Director of Product Design at Lyft, takes issue with how companies incentivize creative teams. Instead of dangling perks like kombucha and in-office massages, Liu asserts the need to connect designers with the fulfillment of solving real problems. In this insight-packed talk, Liu advises leaders on:
- How to connect your team’s accomplishments to real world impact
- Why creatives need to do the right thing, not just the most measurable thing
- How to activate empathy by literally putting your designers in the driver’s seat
via 99U99U https://ift.tt/2MJKFjJ
No comments:
Post a Comment